Joey
66 lines
2.2 KiB
JavaScript
66 lines
2.2 KiB
JavaScript
import { col } from '../csv.js';
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import {
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PALETTE, FONT, axisCommon, periodAxis, titleStyle,
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lineSeries, standardLegend, footnote, watermarks, LAYOUT,
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} from '../theme.js';
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/**
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* 核心利润率（2020H1-2026H1）
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* 核心利润率 = 核心利润 ÷ 营业收入 = 毛利率 − 销售费用率 − 管理费用率
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*
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* 剔除了汇兑、投资收益、税等非主业扰动，是四条率线里最能反映
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* 「卖货本身赚不赚钱」的一条。22全年触底 10.8%，25全年见顶 45.6%。
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*
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* 配色 wine(#7B2D42)：同页已有 17 种线色，Lab ΔE 筛选后仅此一色 > 24。
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*/
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const LINE_COLOR = '#7B2D42';
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export function ppmtCoreMarginChart(rows, { width, height }) {
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const pct = (p) => `${p.value.toFixed(1)}%`;
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return {
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backgroundColor: '#fff',
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title: {
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...titleStyle,
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text: '泡泡玛特核心利润率（20H1-26H1）',
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subtext: '核心利润率 = 毛利率 − 销售费用率 − 管理费用率，剔除汇兑与投资等非主业扰动',
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},
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legend: standardLegend(['核心利润率'], { itemGap: 32 }),
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grid: { left: 78, right: 60, top: LAYOUT.gridTop, bottom: 90 },
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tooltip: {
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trigger: 'axis',
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valueFormatter: (v) => `${v.toFixed(1)}%`,
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textStyle: { fontFamily: FONT },
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},
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xAxis: { ...periodAxis, data: col(rows, 'period') },
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yAxis: {
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...axisCommon,
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type: 'value',
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name: '核心利润率（%）',
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nameLocation: 'middle',
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nameGap: 52,
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nameTextStyle: { color: PALETTE.grey, fontSize: 13, fontFamily: FONT },
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min: 0,
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max: 50,
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interval: 10,
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axisLabel: { ...axisCommon.axisLabel, formatter: '{value}%' },
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},
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series: [
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lineSeries({
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name: '核心利润率',
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data: col(rows, 'core_margin'),
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color: LINE_COLOR,
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formatter: pct,
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width: 3.08, // 与拆解图毛利率线一致
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}),
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],
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graphic: [
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...watermarks(width, height),
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footnote(
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'核心利润率由绝对值口径直接计算（核心利润÷营收），比三个比率行相减更准\n' +
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'——后者各只存4位小数，累加误差可达0.045pct | @思考的Joey'
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),
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],
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};
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}
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